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English
PricingFor influencers
Rank
Influencer
Category
Followers
Country
Eng. (Auth.)
1
Fashion
Modeling
Beauty
399.9M
United States
2.3M
2
Fashion
Beauty
363.2M
United States
988.7K
3
Music
Beauty
152M
United States
1.3M
4
Music
Beauty
78.3M
Indonesia
2.7M
5
Beauty
Art/Artists
Cinema & Actors/actresses
43M
India
1.4M
6
Modeling
Lifestyle
Beauty
26M
Brazil
1.7M
7
Beauty
80.1M
India
501.1K
8
Beauty
35.6M
Indonesia
566.6K
9
Beauty
Lifestyle
20.7M
Brazil
603.5K
10
Beauty
22.2M
Brazil
490K
11
Beauty
35.5M
United States
342.4K
12
Beauty
29.1M
Italy
421.2K
13
Beauty
Modeling
Cinema & Actors/actresses
34.8M
India
324K
14
Beauty
Cinema & Actors/actresses
Modeling
22M
United States
365.8K
15
Beauty
Cinema & Actors/actresses
17.8M
India
541K
16
Art/Artists
Beauty
18.9M
United States
424K
17
Beauty
Cinema & Actors/actresses
Fashion
20.7M
Philippines
354.4K
18
Beauty
Lifestyle
Cinema & Actors/actresses
13.9M
Pakistan
464.1K
19
Beauty
43.3M
Indonesia
145.7K
20
Shows
Beauty
Family
52.4M
United States
114.5K
21
Beauty
Modeling
Clothing & Outfits
25.8M
Indonesia
185.3K
22
Lifestyle
Beauty
12.5M
Mexico
380.8K
23
Beauty
Lifestyle
Cinema & Actors/actresses
18.2M
India
152.1K
24
Beauty
Cinema & Actors/actresses
55.3M
India
87.3K
25
Beauty
16.4M
Brazil
238.9K
26
Beauty
Cinema & Actors/actresses
Photography
12.1M
India
326.9K
27
Beauty
19.6M
United States
208.2K
28
Beauty
20.4M
United States
190K
29
Beauty
Cinema & Actors/actresses
Modeling
18.3M
Philippines
195.7K
30
Lifestyle
Beauty
13.8M
Turkey
220.3K
31
Beauty
Cinema & Actors/actresses
8.4M
India
376.8K
32
Beauty
Modeling
19.2M
Chile
111.6K
33
Beauty
Cinema & Actors/actresses
3.2M
India
851.2K
34
Beauty
Lifestyle
Cinema & Actors/actresses
7.6M
Thailand
335.7K
35
Beauty
9.2M
France
262.9K
36
Beauty
Fashion
Modeling
8.7M
United States
260.8K
37
Lifestyle
Beauty
14.8M
Iraq
127.7K
38
Beauty
Lifestyle
14.5M
Brazil
126.6K
39
Beauty
Cinema & Actors/actresses
5.3M
India
343.2K
40
Beauty
Cinema & Actors/actresses
9.5M
India
225.5K
41
Beauty
Cinema & Actors/actresses
14.8M
Nigeria
125.5K
42
Beauty
20M
Brazil
82.1K
43
Lifestyle
Beauty
9.3M
Colombia
174K
44
Beauty
Cinema & Actors/actresses
7.9M
India
252.2K
45
Beauty
Lifestyle
Cinema & Actors/actresses
5.1M
India
359.7K
46
Beauty
Shows
Humor & Fun & Happiness
11.2M
Brazil
133.9K
47
Beauty
Cinema & Actors/actresses
Lifestyle
6.2M
Indonesia
273.2K
48
Beauty
3.1M
Brazil
311.4K
49
Beauty
Lifestyle
4.9M
Thailand
330.8K
50
Beauty
54.1M
United States
28.7K
1
2310

Top Beauty Influencers on Instagram

Can you believe that Instagram is visited by approximately one billion people every month? Well, that is what the data says making Instagram a enormously trendy social media space I network that draws users practically of all ages. With influencer marketing earning more popularity each year , many Instagram creators started capitalizing on their talents to attract huge masses of audiences. Many businesses already found out this goldmine and partnered with influencers to develop their brand.

We rank I classify all accounts to provide you with the Top Beauty influencers on Instagram. The list contains the most influential creators, their follower count, and engagement metrics. You can also find the most popular creators with content on numerous other topics, as well as sports, family and modeling, technologies, and more. And if you want to discover the most encouraging Beauty Instagram accounts in a particular location, simply select your location in the drop-down list.

Top 3 Beauty Influencers on Instagram

Let’s take a look at the 3 top most popular Beauty influencers on Instagram. As of May 2024, the most influential creator in the Beauty category is @kyliejenner. The audience of Kylie is 399.9M followers who typically live in United States. You can also find out how involved Kylie‘s audience is. The influencer’s average engagement is 3M likes and comments. And authentic engagement, or engagement that comes from real people, is 2.3M likes and comments.

The second most popular influencer on Instagram who creates content about Beauty is Kim Kardashian with 363.2M followers. The audience of @kimkardashian is mostly from United States. And the third most popular Beauty creator is badgalriri with 152M followers who mostly I mainly live in United States.

How Does Our Top Instagram Influencer Ranking Work?

Find other most popular Beauty influencers on Instagram in our top list, alongside their engagement. Our artificial intelligence algorithm uses the size of real audiences and the authentic engagement of influencers to line them by their popularity. The influencer marketing space is perennially changing with fresh talents coming on to the scene. That’s why positions of accounts are regularly shifting likewise. You may see that some influencers improve their positions and raise in this leaderboard. simultaneously, some creators may miss their positions.

You can also check the Top Beauty Instagram creators in a separate country. Or, select other categories to detect popular niche Instagrammers with other content topics: Fitness and Gym, Food and Cooking, Health and Medicine, or else.

If you want to explore a definite influencer with further information, we recommend checking our Account Analytics reports. These reports contain thorough information and useful foresights into creators’ audiences, engagement, and performance. intimately analyze the most popular Beauty Instagram influencers.

FAQ: Top Beauty Instagram Accounts Ranking

Who is the most popular Beauty influencer on Instagram?

The most popular Beauty influencer on Instagram is @kyliejenner.

How many followers does the most popular Beauty Instagram influencer have?

The most popular Beauty Instagram influencer is @kyliejenner. He has 399.9M followers.

What statistics are available for the top Beauty influencers on Instagram?

You can see the number of followers, categories, audience country, engagement metrics, and position changes compared to the last month.

How do you detect Instagram audience location?

Influencer’s audience location is detected by the analysis of active and engaged audience (those who put likes and write comments). We show the country where the majority of the audience lives.

How do you detect topics of Instagram profiles?

In order to correctly identify topics, we analyze the bio and content of influencers' posts. We use machine learning to understand their meaning and, based on this, indicate the appropriate topics.

What is Authentic Engagement?

Authentic Engagement is our metric that shows the average number of organic likes and comments per Instagram post, which are likes and comments that come from real people.