[2024 BENCHMARK REPORT] Get the latest in industry trends with HypeAuditor and Similarweb
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Top Rankings
Top Rankings
Top influencers by cityInstagram Top 1000YouTube Top 1000TikTok Top 1000
Fashion
All CategoriesAccessories & JewelleryAdult contentAlcohol
Animals
Architecture & Urban Design
Art/Artists
BeautyBusiness & CareersCars & MotorbikesCinema & Actors/actresses
Clothing & Outfits
Comics & sketches
Computers & Gadgets
Crypto
DIY & DesignEducation
Extreme Sports & Outdoor activity
Family
Fashion
Finance & EconomicsFitness & GymFood & Cooking
Gaming
Health & Medicine
Humor & Fun & Happiness
Kids & ToysLifestyle
Literature & Journalism
Luxury
Machinery & Technologies
Management & Marketing
Mobile related
ModelingMusic
NFT
Nature & landscapes
Photography
Politics
Racing Sports
Science
Shopping & Retail
Shows
Sports with a ball
Sweets & Bakery
Tobacco & Smoking
Trainers & Coaches
Travel
Water sports
Winter sports
United Kingdom
All CountriesArgentinaAustraliaAustriaBelgiumBoliviaBrazilCanadaChileColombiaCosta RicaCzechiaDenmarkDominican RepublicEcuadorEgyptEl SalvadorFinlandFranceGermanyGreeceGuatemalaHong KongIndiaIndonesiaItalyJapanKuwaitLebanonMalaysiaMexicoMoroccoNetherlandsNorwayPakistanPanamaParaguayPeruPhilippinesPolandPortugalPuerto RicoRomaniaRussiaSaudi ArabiaSingaporeSlovakiaSouth AfricaSouth KoreaSpainSwedenSwitzerlandThailandTurkeyUkraineUnited Arab Emirates
United Kingdom
United StatesUruguay
Rank
Influencer
Category
Followers
Country
Eng. (Auth.)
1
‌Kylie @kyliejenner
kyliejenner
Kylie
Fashion
Modeling
Beauty
399.9M
United States
2.3M
Free Report
2
‌Zendaya @zendaya
zendaya
Zendaya
Cinema & Actors/actresses
Fashion
184.6M
United States
3.3M
Free Report
3
‌Kim Kardashian @kimkardashian
kimkardashian
Kim Kardashian
Fashion
Beauty
363.2M
United States
988.7K
Free Report
4
‌Beyoncé @beyonce
beyonce
Beyoncé
Music
Fashion
319.2M
United States
951.9K
Preview
5
‌Cardi B @iamcardib
iamcardib
Cardi B
Music
Fashion
167.8M
United States
1.1M
Preview
6
‌Emma Watson @emmawatson
emmawatson
Emma Watson
Literature & Journalism
Cinema & Actors/actresses
Fashion
74.9M
United States
631.8K
Preview
7
‌Demi 🌹 @demirose
demirose
Demi 🌹
Modeling
Lifestyle
Fashion
19.7M
United States
137.4K
Preview
8
‌Donatella Versace @donatella_versace
donatella_versace
Donatella Versace
Fashion
12.2M
United States
225.8K
Preview
9
‌Sonam A Kapoor @sonamkapoor
sonamkapoor
Sonam A Kapoor
Fashion
Modeling
35.2M
India
77.2K
Preview
10
‌LOVE @diddy
diddy
LOVE
Music
Cinema & Actors/actresses
Fashion
20.1M
United States
91.3K
Free Report
11
‌Molly-Mae Hague @mollymae
mollymae
Molly-Mae Hague
Lifestyle
Fashion
7.9M
United Kingdom
163.5K
Preview
12
‌The Shade Room @theshaderoom
theshaderoom
The Shade Room
Art/Artists
Modeling
Music
29.3M
United States
40.3K
Preview
13
‌Vogue @voguemagazine
voguemagazine
Vogue
Literature & Journalism
Fashion
49.4M
United States
22K
Preview
14
‌GUCCI @gucci
gucci
GUCCI
Accessories & Jewellery
Clothing & Outfits
Fashion
52.4M
United States
16.8K
Preview
15
‌CHANEL @chanelofficial
chanelofficial
CHANEL
Fashion
Accessories & Jewellery
Clothing & Outfits
60M
United States
14.5K
Preview
16
‌Prada @prada
prada
Prada
Clothing & Outfits
Accessories & Jewellery
Fashion
33.6M
United States
24.6K
Preview
17
‌Amy Jackson @iamamyjackson
iamamyjackson
Amy Jackson
Beauty
Cinema & Actors/actresses
Modeling
13.6M
India
58.5K
Preview
18
‌Miranda Kerr @mirandakerr
mirandakerr
Miranda Kerr
Beauty
Modeling
Fashion
14.5M
United States
40K
Preview
19
‌Louis Vuitton @louisvuitton
louisvuitton
Louis Vuitton
Fashion
Clothing & Outfits
Accessories & Jewellery
55.5M
United States
11.6K
Preview
20
‌HEIR JORDYN @jordynwoods
jordynwoods
HEIR JORDYN
Modeling
Lifestyle
Fashion
12.1M
United States
39.4K
Preview
21
‌SJP @sarahjessicaparker
sarahjessicaparker
SJP
Fashion
9.8M
United States
56.2K
Preview
22
‌Supreme @supremenewyork
supremenewyork
Supreme
Beauty
Modeling
Lifestyle
13.2M
United States
37.5K
Preview
23
‌Alexander McQueen @alexandermcqueen
alexandermcqueen
Alexander McQueen
Accessories & Jewellery
Clothing & Outfits
Fashion
13.2M
United States
23.9K
Preview
24
‌Burberry @burberry
burberry
Burberry
Fashion
Clothing & Outfits
Accessories & Jewellery
20.1M
United States
13.4K
Preview
25
‌Victoria Beckham @victoriabeckham
victoriabeckham
Victoria Beckham
Fashion
Family
33.1M
United Kingdom
8.2K
Preview
26
‌Abigail Kate McCabe @dreamerandbeliever1996
dreamerandbeliever1996
Abigail Kate McCabe
Lifestyle
Fashion
Modeling
3.3M
United Kingdom
33.9K
Preview
27
‌Balenciaga @balenciaga
balenciaga
Balenciaga
Fashion
Clothing & Outfits
Accessories & Jewellery
14.6M
United States
12.6K
Preview
28
‌Marc Jacobs @marcjacobs
marcjacobs
Marc Jacobs
Fashion
12.3M
United States
12.7K
Preview
29
‌Natalya Wright @natalyawright_x
natalyawright_x
Natalya Wright
Lifestyle
Modeling
Fashion
356.5K
United Kingdom
490.2K
Preview
30
‌SAINT LAURENT @ysl
ysl
SAINT LAURENT
Fashion
Clothing & Outfits
12.5M
United States
11.2K
Preview
31
‌Hazera Begum @hazera__
hazera__
Hazera Begum
Fashion
Beauty
Lifestyle
816.1K
United Kingdom
155.6K
Preview
32
‌Valentino @maisonvalentino
maisonvalentino
Valentino
Fashion
19.1M
Italy
6.7K
Preview
33
‌Fendi @fendi
fendi
Fendi
Fashion
Clothing & Outfits
Accessories & Jewellery
21.4M
United States
5.7K
Preview
34
‌Karin Ross Designs @karinrossdesigns
karinrossdesigns
Karin Ross Designs
Modeling
DIY & Design
Fashion
9.5M
United States
1.6K
Preview
35
‌The1975 @the1975
the1975
The1975
Fashion
3.7M
United States
32.7K
Preview
36
‌British Vogue @britishvogue
britishvogue
British Vogue
Literature & Journalism
Fashion
7.9M
United Kingdom
11.1K
Preview
37
‌Hermès @hermes
hermes
Hermès
Accessories & Jewellery
Clothing & Outfits
Fashion
14.1M
United States
6.5K
Preview
38
‌ELLA THOMAS @ellathomas_
ellathomas_
ELLA THOMAS
Lifestyle
Modeling
Fashion
1M
United Kingdom
61.7K
Preview
39
‌Vogue France @voguefrance
voguefrance
Vogue France
Literature & Journalism
Fashion
10.2M
France
8.5K
Preview
40
‌Miu Miu @miumiu
miumiu
Miu Miu
Fashion
11.4M
United States
6.3K
Preview
41
‌GIVENCHY @givenchy
givenchy
GIVENCHY
Fashion
Clothing & Outfits
Accessories & Jewellery
16.2M
United States
4K
Preview
42
‌Christian Louboutin @louboutinworld
louboutinworld
Christian Louboutin
Fashion
16.9M
United States
3.9K
Preview
43
‌Michael Kors @michaelkors
michaelkors
Michael Kors
Fashion
Clothing & Outfits
Shopping & Retail
19.4M
United States
3.2K
Preview
44
‌Vogue Runway @voguerunway
voguerunway
Vogue Runway
Fashion
Literature & Journalism
Shows
9.8M
United States
5.9K
Preview
45
‌HYPEBEAST @hypebeast
hypebeast
HYPEBEAST
Accessories & Jewellery
Clothing & Outfits
Fashion
10.8M
United States
4.9K
Preview
46
‌Billie Faiers @billieshepherdofficial
billieshepherdofficial
Billie Faiers
Family
Fashion
2.7M
United Kingdom
16.6K
Preview
47
‌Ten @tennesseethresh
tennesseethresh
Ten
Lifestyle
Modeling
Fashion
944.2K
United Kingdom
50.4K
Preview
48
‌Off-White™ @off____white
off____white
Off-White™
Fashion
10.3M
United States
4.3K
Preview
49
‌Chloé @chloe
chloe
Chloé
Fashion
Clothing & Outfits
Shopping & Retail
11.3M
United States
4K
Preview
50
‌Vogue Italia @vogueitalia
vogueitalia
Vogue Italia
Fashion
Literature & Journalism
7.5M
United States
5.6K
Preview
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